視覺識別 —— 圖型輔助系統
https://www.youtube.com/watch?v=aEUaBdktADY
此提案為建立在安特衛普皇家藝術學院與安特衛普皇家音樂學院既有的共同視覺識別系統上,加入輔助式圖型設計(Patterns)作為識別延伸的可能性。「重複 (duplication)」與「塗寫 (scribbles)」是在這支影片中分別提出的兩套視覺演繹方法。
前者適於校方在各類活動宣傳中,如遇素材取得有限或素材品質不穩定的情況下,透過「圖形一再重複」的方法削減「弱素材」本身的單調性或缺陷,藉圖形反覆的基本造形原理陳列出新的視覺語言。後者適於在任何可能的情況或適合的主題下,為原素材穿上即興與詩意,強化整體視覺氛圍。
既有視覺識別系統 By Vrints-Kolsteren (比利時)
_____________________
This video, proposal for the Royal Academy of Fine Arts Antwerp and the Royal Conservatoire Antwerp, displays the application with an additional pattern design to supplement the existing visual identity system. To achieve this, I introduced highly intuitive visual methods that follow the basic guidelines of visual identity: duplication and scribbles, with the former providing solutions to the image materials with aesthetically unstable qualities, and the latter enriching the atmosphere of images for any possible need.
Original VI grid system By Vrints-Kolsteren, Belgium
Search
visual identity guidelines 在 100 Brand Guide ideas - Pinterest 的推薦與評價
Dec 30, 2021 - Explore Yiling's board "Brand Guide", followed by 353 people on Pinterest. See more ideas about brand guide, brand guidelines, brand book. ... <看更多>