疑難雜症萬事通
在網路上遇到任何問題都可以在這邊找找看唷

Search

關於 campaign brief ，我們在網路上蒐集到這些相關的討論、資訊與評價

相關標籤 相關照片 相關影片
在campaign brief這個產品中，有29篇Facebook貼文，粉絲數超過61萬的網紅Bà Dì Nulo，也在其Facebook貼文中提到， #mentor_in_spotlight #2k3_nulocareer Mentor #88 'cô gái Hà Nội nhập cư Sài Gòn làm account management (quan hệ đối tác) ở creative agency (công ty qu...
　同時也有2部Youtube影片，追蹤數超過2萬的網紅Naphat Siangsomboon，也在其Youtube影片中提到，Scope of work: Campaign, Photography, Editorial Design, Online Platform Brief: “Nowadays, the young generation tends not to accept the fact of the n...

campaign brief 在 Bà Dì Nulo Facebook 的最讚貼文

Bà Dì Nulo By Bà Dì Nulo

2021-05-20 16:00:00 有 420 人按讚
  • Share this:

#mentor_in_spotlight #2k3_nulocareer

Mentor #88 'cô gái Hà Nội nhập cư Sài Gòn làm account management (quan hệ đối tác) ở creative agency (công ty quảng cáo)'
Dì gửi contact của mentor My Nguyễn
Linkedin: https://www.linkedin.com/in/my-nguyen-069970b7/
Instagram: https://www.instagram.com/myylittlecorner0795/
Facebook: https://www.facebook.com/mynguyen.100795/
Wordpress: https://myylittlecorner0795.wordpress.com/ (recommend các bạn vô đọc vì có thêm nhiều câu chuyện chia sẻ chuyện nghề)

Post này là dì dành cho My nên phần reply thắc mắc post này là của My <3

"Trước hết xin lỗi dì vì trễ deadline mà mấy nay con sml quá tranh thủ tối khuya mò lên viết cho mất em chứ chuyện của con hay lém không share uổng cho mấy em quá :))
__________________________
Chào dì và các bạn,

Mình tự giới thiệu mình là My, hiện đang làm việc tại vị trí account management ở creative agency và có 4 năm kinh nghiệm trong ngành quảng cáo. Bài viết này dành cho những bạn:
- Phân vân có nên rời bỏ thủ đô văn hiến vô Sài Gòn (SG) hoa lệ phát triển sự nghiệp
- Đang yên ổn tự nhiên muốn chuyển ngành mà nhỡ va phải tiếng sét ái tình của truyền thông/ quảng cáo/ marketing nhưng không biết bắt đầu từ đâu
- Muốn theo ngành quảng cáo nhưng hổng biết tổ nghề có độ mình không
Trước khi bắt đầu thì có lưu ý nho nhỏ là sẽ xuất hiện Anh-Việt lẫn lộn vì đặc trưng công việc và môi trường làm việc nha. Start thôi nào <3

Đầu tiên thì mình hiện tại đang ở đâu nè? Mình có cơ hội được trải nghiệm 24 năm ở Hà Nội và 3 năm ở Sài Gòn. Lúc mới bắt đầu sự nghiệp thì mình cũng làm ở Hà Nội. Tuy nhiên sau khi tìm hiểu về ngành quảng cáo, và nhất là giới agency, thì mình nhận ra SG chính là mảnh đất màu mỡ để phát triển. Gi gỉ gì gi loại hình agency nào cũng có, lớn bé đủ cả. Bạn muốn phát triển career trong ngành quảng cáo, mình recommend các bạn move vào SG. HN cũng có agency, nhưng loại hình không đa dạng (mình đã không updated cơ hội việc làm ngoài HN 3 năm nay rồi, nhưng hồi mình còn ở ngoài đó thì chỉ loanh quanh content agency, media agency hoặc agency nhỏ không tên tuổi chủ yếu làm execution). Một phần nữa vì tính chất ngành quảng cáo phải nhanh, liền, deadline liên tục mà ""Hà Nội thì không vội được đâu"" nên nếu muốn trải nghiệm ""vòng xoáy"" agency thì bạn nên move vào SG. Agency trong SG, nếu bạn có cơ hội được làm việc trong những group agency hoặc global agency, bạn sẽ được học một cách bài bản cách execution 1 campaign quảng cáo, dù bạn chưa từng học qua chuyên ngành này. Ngoài lề một xíu là vô Sài Gòn thích lắm các bạn ạ, vì không có nồm:)).

Rồi mình vào vấn đề chính nè. Có một đợt mình thấy các fanpage share social post của Durex, hoặc có đợt các bạn share cuộc chiến OOH giữa Olvantine và Milo, ở dưới mình thấy có nhiều bạn comment ""team marketing xịn quá"", ""muốn được xin vào team marketing của brand ABC..."". Thực ra những social post mà các bạn thấy, hay những campaign xịn xò viral trên MXH, phần lớn là có bàn tay của agency (có những campaign brand team tự làm in-house, nhưng đa phần sẽ là agency lên idea và execution). Vậy agency quảng cáo là làm gì? Agency quảng cáo là những đơn vị thực hiện những campaign (phần lớn) để tăng độ nhận diện thương hiệu, giới thiệu ra thị trường sản phẩm mới thông qua hình ảnh (KV), phim (TVC), hay thông qua hoạt động phát sản phẩm thử (sampling activation). Có rất nhiền loại hình agency phụ trách nhiều mảng trong campaign phụ thuộc vào objective của campaign đó: creative agency, PR agency, event agency... Các bạn có thể vô đây quẹo lựa: https://www.agencyvietnam.com/. Mình thấy trang này của Brands Vietnam khá đầy đủ những cái tên hiện đang có trong thị trường agency ở Việt Nam để các bạn có 1 cái nhìn toàn cảnh và cũng bỏ túi cho mình những agency các bạn đang nhắm tới.

Vậy muốn chen 1 chân vô ngành này thì làm thế nào? Thì mình xông pha lên các bạn. Nói qua một chút về background của mình thì mình không học ngành quảng cáo, truyền thông hay marketing, mình học luật :)) Đợt đó mình va vào quảng cáo vì đi làm content part-time xong thành freelance performance chạy ads và cuối cùng đi làm full time cho PR agency. Chắc là tổ ngành chọn mình á vì lúc ra trường mình khao khát muốn tiếp tục con đường luật lắm mà rải đơn không chỗ nào nhận nên mình quay sang chơi với quảng cáo. Nếu bạn muốn bắt đầu sự nghiệp của mình với agency, recommend các bạn đang là sinh viên năm 3, năm 4, xin làm intern cho agency. Agency thì lúc nào cũng thiếu người, và thường cũng không quan tâm lắm bạn đang học ngành gì (điển hình mình đi làm 4 năm chưa bao giờ bị bắt chat học vấn show bằng đại học), bạn chỉ cần thể hiện tốt và cho thấy mình có tư duy trong ngành quảng cáo với hiring manager là cơ hội cao sẽ được nhận. Bạn nào đang ở Hà Nội mà muốn thử sức với quảng cáo thì có thể xin làm intern trong SG vì trong SG tuyển intern nhiều chứ HN hiếm lắm tỉ lệ chọi vỡ đầu à. Coi như mình exchange 3 tháng trong SG vừa có cơ hội trải nghiệm môi trường mới lại biết đâu tìm ra con người thật của mình :))

Rồi vào agency sẽ như nào, fancy fashion show mỗi ngày hay cuộc chiến penthouse nảy lửa? Môi trường agency rất trẻ, vì bào người ghê quá mà. Hôm bữa dạo 1 vòng có bạn hỏi “không thích làm bàn giấy, lại giỏi tiếng anh thì nên làm gì?”. Bạn vào agency cũng là một lựa chọn vì giờ làm việc khá trễ (công ty mình bắt đầu làm việc lúc 9h30, nhưng thường 10h mọi người mới tới đủ), bận đồ thoải mái (mình toàn bận áo 2 dây đi làm), làm xong việc thì về, lâu lâu sẽ đi event, đi quay, đi shoot, đi thực địa… tuỳ thuộc vào tính chất campaign. Tuy nhiên các gì cũng có 2 mặt của nó. Đôi khi các bạn sẽ thấy những campaign tiền tỷ, được làm việc với KOLs nổi tiếng, được góp phần tạo nên những MV hay ho triệu view hay những TVC thú vị. Nhưng đằng sau đó là những giờ OT đến 9, 10h, những ngày đi shoot từ 6h sáng hôm trước đến 3h sáng hôm sau, những lần lật brief phút chót và 7749 lần feedbacks. Quảng cáo có hào nhoáng không? Có. Đằng sau ánh hào quang là mồ hôi và nước mắt. Nhưng cảm giác mọi công sức của mình và team được đền đáp bằng những sản phẩm xịn xò cũng xứng đáng lắm á. Nên nếu cho mình chọn lại, mình vẫn chọn quảng cáo dù đôi khi cực như choá :))

Về lương lậu thì điểm qua một chút vì cái này tuỳ vào năng lực mỗi bạn. Lương fresher thì cũng bình thường thôi, không cao lắm đâu so với thị trường (around 7 - 9tr), mà vài năm đầu thì bạn chủ yếu làm execution aware là cực á. Nhưng nếu bạn cố gắng và giỏi thì sau 3-5 năm sẽ lên vị trí manager, lương lậu cũng ổn hơn tuỳ xem bạn biết deal với nhà tuyển dụng không. Nhưng thường career path của mọi người là 1-3 năm làm agency sau đó sẽ chuyển sang làm client hoặc quit ngành luôn :)) Vậy nhé bạn nào có câu hỏi gì cứ comment bên dưới nếu rảnh mình sẽ rep nhé mình đi chạy deadline tiếp đây.

Yêu các bạn <3"

Tags:
Bà Dì Nulo

About author
Eccentric, on-the-way-to-hit-40, business woman who loves to share her positive energy with Vietname
611973 followers 562921 likes "https://www.linkedin.com/in/b%C3%A0-d%C3%AC-nulo-nhung-loren-8156a5188/"
View all posts

campaign brief 在 黃之鋒 Joshua Wong Facebook 的最佳貼文

黃之鋒 Joshua Wong By 黃之鋒 Joshua Wong

2020-11-22 11:31:35 有 1,599 人按讚
  • Share this:

【Joshua Wong speaking to the Italian Senate】#意大利國會研討會演說 —— 呼籲世界在大學保衛戰一週年後與香港人站在同一陣線

中文、意大利文演說全文：https://www.patreon.com/posts/44167118

感謝開創未來基金會（Fondazione Farefuturo）邀請，讓我透過視像方式在意大利國會裡舉辦的研討會發言，呼籲世界繼續關注香港，與香港人站在同一陣線。

意大利作為絕無僅有參與一帶一路發展的國家，理應對中共打壓有更全面的理解，如今正值大學保衛戰一週年，以致大搜捕的時刻，當打壓更為嚴峻，香港更需要世界與我們同行。

為了讓各地朋友也能更了解香港狀況，我已在Patreon發佈當天演說的中文、英文和意大利文發言稿，盼望在如此困難的時勢裡，繼續讓世界知道我們未曾心息的反抗意志。

【The Value of Freedom: Burning Questions for Hong Kongers】

Good morning. I have the privilege today to share some of my thoughts and reflections about freedom, after taking part in social activism for eight years in Hong Kong. A movement calling for the withdrawal of the extradition law starting from last year had escalated into a demand for democracy and freedom. This city used to be prestigious for being the world’s most liberal economy, but now the infamous authoritarian government took away our freedom to election, freedom of assembly, freedom of expression and ideas.

Sometimes, we cannot avoid questioning the cause we are fighting for, the value of freedom. Despite a rather bleak prospect, why do we have to continue in this struggle? Why do we have to cherish freedom? What can we do to safeguard freedom at home and stay alert to attacks on freedom? In answering these questions, I hope to walk through three episodes in the previous year.

Turning to 2020, protests are not seen as frequently as they used to be on the media lens, partly because of the pandemic, but more importantly for the authoritarian rule. While the world is busy fighting the pandemic, our government took advantage of the virus to exert a tighter grip over our freedom. Putting the emergency laws in place, public assemblies in Hong Kong were banned. Most recently, a rally to support press freedom organized by journalists was also forbidden. While many people may ask if it is the end of street activism, ahead of us in the fight for freedom is another battleground: the court and the prison.

Freedom Fighters in Courtrooms and in Jail

Part of the huge cost incurred in the fight for freedom and democracy in Hong Kong is the increasing judicial casualties. As of today, more than 10 thousand people have been arrested since the movement broke out, more than a hundred of them are already locked up in prison. Among the 2,300 protestors who are prosecuted, 700 of them may be sentenced up to ten years for rioting charges.

Putting these figures into context, I wish to tell you what life is like, as a youngster in today’s Hong Kong. I was humbled by a lot of younger protestors and students whose exceptional maturity are demonstrated in courtrooms and in prison. What is thought to be normal university life is completely out of the question because very likely the neighbour next door or the roommate who cooked you lunch today will be thrown to jail on the next.

I do prison visits a few times a month to talk to activists who are facing criminal charges or serving sentences for their involvement in the movement. It is not just a routine of my political work, but it becomes my life as an activist. Since the movement, prison visits has also become the daily lives of many families.

But it is always an unpleasant experience passing through the iron gates one after one to enter the visitors’ room, speaking to someone who is deprived of liberty, for a selflessly noble cause. As an activist serving three brief jail terms, I understand that the banality of the four walls is not the most difficult to endure in jail. What is more unbearable is the control of thought and ideas in every single part of our daily routine enforced by the prison system. It will diminish your ability to think critically and the worst of it will persuade you to give up on what you are fighting for, if you have not prepared it well. Three years ago when I wrote on the first page of prison letters, which later turned into a publication called the ‘Unfree Speech’, I was alarmed at the environment of the prison cell. Those letters were written in a state in which freedom was deprived of and in which censorship was obvious. It brings us to question ourselves: other than physical constraints like prison bars, what makes us continue in the fight for freedom and democracy?

Mutual Support to activists behind-the-scene

The support for this movement is undiminished over these 17 months. There are many beautiful parts in the movement that continue to revitalise the ways we contribute to this city, instead of making money on our own in the so-called global financial centre. In particular, it is the fraternity, the mutual assistance among protestors that I cherished the most.

As more protestors are arrested, people offer help and assistance wholeheartedly -- we sit in court hearings even if we don’t know each other, and do frequent prison visits and write letters to protesters in detention. In major festivals and holidays, people gathered outside the prison to chant slogans so that they won’t feel alone and disconnected. This is the most touching part to me for I also experienced life in jail.

The cohesion, the connection and bonding among protestors are the cornerstone to the movement. At the same time, these virtues gave so much empowerment to the mass public who might not be able to fight bravely in the escalating protests. These scenes are not able to be captured by cameras, but I’m sure it is some of the most important parts of Hong Kong’s movement that I hope the world will remember.

I believe this mutual support transcends nationality or territory because the value of freedom does not alter in different places. More recently, Twelve Hongkong activists, all involved in the movement last year, were kidnapped by China’s coastal guard when fleeing to Taiwan for political refugee in late-August. All of them are now detained secretly in China, with the youngest aged only 16. We suspect they are under torture during detention and we call for help on the international level, putting up #SAVE12 campaign on twitter. In fact, how surprising it is to see people all over the world standing with the dozen detained protestors for the same cause. I’m moved by activists in Italy, who barely knew these Hong Kong activists, even took part in a hunger strike last month calling for immediate release of them. This form of interconnectivity keeps us in spirit and to continue our struggle to freedom and democracy.

Understanding Value of freedom in the university battle
A year ago on this day, Hong Kong was embroiled in burning clashes as the police besieged the Polytechnic University. It was a day we will not forget and this wound is still bleeding in the hearts of many Hong Kongers. A journalist stationed in the university at that time once told me that being at the scene could only remind him of the Tiananmen Square Massacre 31 years ago in Beijing. There was basically no exit except going for the dangerous sewage drains.

That day, thousands of people, old or young, flocked to districts close to the university before dawn, trying to rescue protestors trapped inside the campus. The reinforcements faced grave danger too, for police raided every corner of the small streets and alleys, arresting a lot of them. Among the 800+ arrested on a single day, 213 people were charged with rioting. For sure these people know there will be repercussions. It is the conscience driving them to take to the streets regardless of the danger, the conscience that we should stand up to brutality and authoritarianism, and ultimately to fight for freedoms that are guaranteed in our constitution. As my dear friend, Brian Leung once said, ‘’Hong Kong Belongs to Everyone Who Shares Its Pain’’. I believe the value of freedom is exemplified through our compassion to whom we love, so much that we are willing to sacrifice the freedom of our own.

Defending freedom behind the bars

No doubt there is a terrible price to pay in standing up to the Beijing and Hong Kong government. But after serving a few brief jail sentences and facing the continuing threat of harassment, I learnt to cherish the freedom I have for now, and I shall devote every bit what I have to strive for the freedom of those who have been ruthlessly denied.

The three episodes I shared with you today -- the courtroom, visiting prisoners and the battle of university continue to remind me of the fact that the fight for freedom has not ended yet. In the coming months, I will be facing a maximum of 5 years in jail for unauthorized assembly and up to one ridiculous year for wearing a mask in protest. But prison bars would never stop me from activism and thinking critically.

I only wish that during my absence, you can continue to stand with the people of Hong Kong, by following closely to the development, no matter the ill-fated election, the large-scale arrest under National Security Law or the twelve activists in China. To defy the greatest human rights abusers is the essential way to restore democracy of our generation, and the generation following us.

．．．．．．．．．．．．．．．．．
💪小額支持我的獨家分析及文章：https://bit.ly/joshuawonghk
╭────────────────╮
╞🌐https://twitter.com/joshuawongcf
╞📷https://www.instagram.com/joshua1013
╞📧joshua@joshuawongcf.com
╞💬https://t.me/joshuawonghk
╰────────────────╯

Tags:
黃之鋒 Joshua Wong

About author
黃之鋒．民主派初選民意代表．前香港眾志秘書長．前學民思潮召集人
526095 followers 480657 likes "https://www.patreon.com/joshuawong"
View all posts

campaign brief 在 傑哥 Facebook 的最佳解答

傑哥 By 傑哥

2020-08-01 20:59:16 有 143 人按讚
  • Share this:

【不能忽略的創意「醒酒」階段。】
今天要來解答這被問無數次的問題 — 我們團隊如何進行創意發想？當然每間公司、不同團隊適合不同的作法，不過我們針對大型專案的發想流程經歷了好幾次調整，就當跟大家分享我的血淚經驗吧。

1. 先讓創意「醒酒」。
很多人在發想會議開場就直接問：「大家有什麼點子嗎？」這樣很容易只會得到一堆「外在形式」，也就是 "HOW"：用什麼手法說故事？但一個創意的誕生，更重要的是「內在思想」 ："WHY"：找到驅動目標客群的原因，知道要對他們說什麼故事。

在拿到客戶的 brief 後，我們會先有一次幾乎全團隊參與的會議，根據客戶提出的目標客群、品牌訴求、輔助數據 ... 每個人提出自己對這個主軸的「生活經驗」，舉個例子：客戶希望我們規劃「母親節送禮」的 Campaign，大家就會先不斷丟出自己跟媽媽之間的小故事：小時候跟媽媽最愛吵什麼、現在多常回去媽媽家蹭飯、哪些話媽媽總是掛在嘴邊 ...

然後我們就發現了 — 廣告告訴我們母親節要送保養品、要送按摩椅 ... 但我們其實說不出媽媽「作為一個獨立個體」下班後的興趣是什麼、她喜歡喝酒還是咖啡、她週末會不會去逛美術館 ... 媽媽除了「媽媽」的角色，她也是一個人。所以我們最後發展出了 Pinkoi 「那位女孩」專案（https://socialdon.group/thatgirl），用團隊成員媽媽成為媽媽之前的故事，引導大家對「了解她，才能送她真正想要的」這個訊息產生共鳴。

我把這個階段稱為 — 創意發想的「醒酒」階段。引導創意人開始把腦袋中的生活經驗、故事 ... 通通倒出來，接觸外界空氣、接觸其他人的想法，因為是講自己的經驗，也比較不會遇到腦袋當機的狀態，讓創意人有時間把腦袋轉速逐漸拉高。

2. 「群體討論」跟「獨想」必須兼顧。
一個人思考很難激盪出好點子，但一堆人一起討論通常太發散、很難把創意的可行性、所有環節想清楚。通常我們開完一次群體討論會議後，會進入「獨想」階段，讓主導專案創意的 PM 先自己沉澱、根據大家討論出的核心想法，先把 idea 跟 campaign 規劃整理出雛形。下次群體討論會議時則由 PM 跟大家分享整理完的 campaign 規劃，然後讓所有人再次針對目前的規畫給予各種延伸、調整建議、甚至打掉重練，而這樣的過程會來回數次。

像我個人很習慣半夜一個人在社區的步道上來回散步，一邊看討論會議紀錄、一邊自己靜下來整理思緒，來回檢視目前點子的銳利度。

3. 為發想會議打造好場景。
發想會議的自在感很重要。我們團隊會坐著、站著、趴著、躺著 ... 參與會議，有人會開筆電、滑手機、有人翻書都無所謂。創意人是很細膩的，要求大家坐姿筆挺、強迫每個人輪流發言、硬是要走流程明確嚴謹的討論流程，反而大家搔破頭都沒想法。一場成功的創意發想會議，必須討論本身就很有趣，讓大家興奮地主動參與。

雖然聽起來很玄，但是討論時看著具體的產品、實際觸摸產品、品嘗產品 ... 真的會把創意人的「五感」都打開。我們討論服飾品牌的案子時，整個會議空間就會擺滿各種衣服；在想威士忌的案子時，就是會在大白天一邊開會討論、一邊喝威士忌，你必須讓整個團隊沉浸在「完整的產品體驗」中。

我自己雖然不喝酒，但我的團隊夥伴們不少愛酒份子，這次收到朋友寄來的浪雲醇酒器和醇酒針，我們立刻在一場實際內部討論會議中開了一瓶紅酒和一瓶威士忌試用（是想一個獨立樂團的專案，配酒喝夠合理吧！） — 浪雲醇酒器能透過錫和，短時間去除酒中苦味、減緩嗆辣感，香氣也會被強化，根據同事的說法：真　的　有　差。而且工藝設計質感絕佳，看著也是賞心悅目。

現在醇酒器就放在我們辦公室裡，我就直說了：歡迎所有來我們辦公室開會或玩的朋友們一起來實際測試，我會親自幫你倒酒，絕對認真。
用一杯覺醒過的酒，等一個好的靈感覺醒吧！
— 敬所有等待靈感的創意人。https://socialdon.group/liquorperfection
#創意 #廣告 #行銷 #靈感 #會議 #討論 #酒 #醒酒 @woo.collective #品酒 #紅酒 #威士忌 @ 只要有人社群顧問

Tags:
傑哥

About author
14978 followers 13517 likes "https://socialdon.group/humanoid-service"
View all posts

campaign brief 在 Naphat Siangsomboon Youtube 的最佳貼文

Naphat Siangsomboon By Naphat Siangsomboon

2017-07-28 17:24:12 有 39,647 人看過 有 2,131 人喜歡
  • Share this:

Scope of work: Campaign, Photography, Editorial Design,
Online Platform

Brief: “Nowadays, the young generation tends not to accept the fact of the natural lifecycle which leads to different kinds of suffering. This is why the campaign was started. The content is written from my personal experiences for people to recognise the three marks of existence and to apply the principle in their daily life by communicating via photography and graphics, as well as on social media and with inspirational talks.”

ปัจจุบันคนรุ่นใหม่ไม่เข้าใจเเละไม่ยอมรับธรรมชาติของชีวิต จึงทำให้เกิดความทุกข์เเละปัญหาต่างๆ ตามมาอย่างมากมาย ศิลปนิพนธ์ชิ้นนี้จึงถูกสร้างขึ้น เพื่อรณรงค์ให้คนรุ่นใหม่รู้จักเเละเข้าใจ กฏไตรลักษณ์ เเละสามารถนำไปปรับใช้ในชีวิตประจำวันได้ โดยเนื้อหาทั้งหมดในชิ้นงาน “เเกว่ง(เเกร่ง)” ถูกเขียนขึ้นมาจากประสบการณ์เเละมุมมองของผู้สร้างงาน ที่นำมาสื่อสารผ่านทางภาพถ่ายเเละองค์ประกอบกราฟฟิก โดยสื่อสารผ่านทางงานสิ่งพิมพ์ และทาง Social Media รวมไปถึงการพูดเพื่อให้เกิดแรงบันดาลใจ (Inspirational talk)

post-title
Naphat Siangsomboon

About author
21200 subscribers 306833 viewes
View all posts

campaign brief 在 SPRINGme Youtube 的精選貼文

SPRINGme By SPRINGme

2016-09-06 18:02:36 有 669 人看過 有 10 人喜歡
  • Share this:

SPRINGme Workshop Series : สปริงมีกับคน "แคะ" ทั้ง 7
เพิ่งจบกันไปกับ แคะที่ 2 : Step by Step
ที่พาสาวๆ SPRINGme Creators มาแคะขั้นตอนการเตรียมงานถ่าย VDO
หรือที่เรียกว่าการทำ Pre-Production ที่เราได้พาผู้เชี่ยวชาญถึง 2 ท่า 2 มุมมองประสบการณ์ทั้งจากสายผู้กำกับหนังโฆษณา และ lkpการดูแลงาน Beauty Campaign มาช่วยแคะ แกะ เกาปัญหา ของการทำ VDO Beauty แบบลงลึก ละเอียดยิบ ตั้งแต่ขั้นตอน Brief ยันถ่ายทำ เหล่าสาวๆ SPRINGme ก็พกความรู้ และความสนุกกลับบ้านไปเต็มกระเป๋าตามระเบียบ เรียบร้อยโรงเรียนสปริงมีเหมือนเดิม

ครั้งหน้าขอบอกเลยว่าหัวข้อก็เด็ดไม่แพ้กัน
ที่สำคัญ exclusive สุดๆ เพราะจะได้ฝึกกันแบบเข้มข้น ตัวต่อตัวเลยทีเดียว
ครั้งต่อไปห้ามพลาดนะจ๊ะสาวๆ แล้วจะหาว่าซิสส์ไม่เตือน

FOLLOW US ▹
FACEBOOK → https://www.facebook.com/SPRINGmethailand
INSTAGRAM → https://instagram.com/springme_th/
TWITTER → https://twitter.com/SPRINGme_TH

post-title
SPRINGme

About author
Beauty & Lifestyle MCN in Thailand
50000 subscribers 5498666 viewes
View all posts
社群媒體上有些相關的討論：

campaign brief 在 Campaign Brief - Home | Facebook 的推薦與評價

Campaign Brief. ... Campaign Brief, profile picture ... The Campaign Brief blog, online since 2005, is the daily read for advertising creatives in Australia ... ... <看更多>

campaign brief 在 Campaign Brief | Podcast and YouTube Show for Marketing ... 的推薦與評價

Campaign Brief. Real conversations with today's top marketing leaders and executives to discover their strategies, stories, and lessons learned. ... <看更多>

campaign brief 在 An example of a creative promotional campaign brief - Pinterest 的推薦與評價


May 21, 2014 - Advanced creative advertising skills for 2020, with example ads and case studies. ... <看更多>

你可能也想看看
campaign brief中文
campaign中文
Campaign Brief Asia
Ad Age
Bandt
Best ads
Adnews
Mumbrella
搜尋相關連結

#1. Campaign Brief

The Campaign Brief Creative Rankings of the top advertising agencies, executive creative directors, creative directors, creatives and clients in Australia, plus ...

#2. Campaign Brief NZ

The Campaign Brief Creative Rankings of the top advertising agencies, executive creative directors, creative directors, creatives and clients in Australia, plus ...

#3. Campaign Brief Asia

Register for Free and receive the Campaign Brief Daily Bulletin. Type your email address in the space below. GOLD SPONSORS.

#4. Campaign Brief - Home | Facebook

Campaign Brief. ... Campaign Brief, profile picture ... The Campaign Brief blog, online since 2005, is the daily read for advertising creatives in Australia ...

#5. Campaign Brief (@campaignbrief) / Twitter

Campaign Brief is the top magazine and blogs for advertising creatives in Australia, New Zealand and Asia.

#6. Campaign Brief | LinkedIn

Campaign Brief | 4410 followers on LinkedIn. The Campaign Brief blog, online since 2005, is the daily read for advertising creatives in Australia.

#7. How to Create a Campaign Brief - How to guides - TTMC

Whether you are briefing an internal team or an external agency, the campaign brief lays the foundations for success by ensuring everyone understands the ...

#8. Campaign Brief The Work

Acceptances to The Work 2021 count in the Campaign Brief Asia Creative Rankings. There are three things that differentiate The Work from traditional award shows ...

#9. #campaignbrief hashtag on Instagram • Photos and videos

1.1K Posts - See Instagram photos and videos from 'campaignbrief' hashtag.

#10. How to Write the Perfect Marketing Brief in 12 Simple Steps

For instance, if you always amplify your campaigns on social, or you need landing page imagery that matches your online campaign, specify it early and save time ...

#11. Digital Campaign Brief Template & Example - Milanote

Be it a goal to increase sales, create lead generation or awareness, a typical digital campaign brief should include background information, objectives, target ...

#12. How to Make a Creative Brief [with Examples] - Optimizely

We'll review the elements of this document and provide creative brief examples ... to work with a firm on a well-executed advertising or marketing campaign, ...

#13. How to Write a B2B Content Campaign Brief [with a ...

During its creation, a campaign brief should guide your thought process as you map out what your campaign will look like, who will be involved, what you need to ...

#14. Creating a Campaign Brief - Insights for Professionals

If your campaign brief isn't clear, influencers might struggle to promote your brand with the right tone – and this can lead to a difficult relationship and a ...

#15. Campaign Brief - Wunderman Thompson

Sporting fields lay empty and basketball courts fell silent for NSW's 106-day lockdown. The state was to face one of the biggest sporting comebacks in their ...

#16. Campaign Brief Definition | Law Insider

Campaign Brief means rules, guidelines, requirements and other conditions developed by the Advertiser with particular regard to a given campaign, ...

#17. Trademedia Profile - Campaign Brief - AdForum.com

Campaign Brief is Australasia's most influential creative advertising trade magazine. The only one they read and keep. Campaign Brief launched to the ...

#18. How to Write a Creative Brief in 11 Simple Steps [Examples + ...

Marketing Creative Briefs ... A marketing creative brief is most commonly used to bring campaigns to market. This type of creative brief can be ...

#19. Campaign Brief Template - InVision

Marketing campaigns have many moving parts. A campaign brief lets you gather all of the information and materials — like goals, deliverables, messaging, ...

#20. 6 Free Creative Brief Templates for Excel and Word - Aha!

For internal teams, lead generation or email promotion campaign kick-offs are aided by creative briefs.

#21. The Best in Campaign Briefs - 4A's

The campaign brief is the cornerstone of any customer-centric B2B or B2C marketing effort. It's where the marketing objective, target audience, ...

#22. How to write and deliver an effective campaign brief

Always include a brief summary of your company and or products to your marketing proposal. Helping to set the scene – with additional information on brand ...

#23. The Ultimate Guide to Creating a Marketing Campaign Brief

A campaign brief is the foundation of your marketing campaign. It lays out the goals for the campaign and makes sure every piece of the ...

#24. How to Write an Influencer Brief (+ Free Template!) - Klear

Download a free influencer brief template and simply add your campaign objectives, expectations, guidelines, and expected deliverables from influencers.

#25. Social Media Campaign Brief [Free Template] - Sprout Social

Prepare to launch your social media campaign on time, on brand and on budget. Download this campaign brief template to get started.

#26. Campaign Brief - SlideShare

Hassle-free Campaign brief. ... Free Marketing Brief Template for an Influencer Campaign. Klear · Ogilvy DO Brief - Chester's big ideaL. Chester Lau.

#27. How to: Write a Marketing Campaign Brief - Sponge

Marketing campaign briefs are an essential investment in your demand gen strategy. Use the template below to tease out the specific persona you're targeting ...

#28. 001 Campaign Brief template - Marketing Mag

Brief. Briefing an integrated marketing communications campaign. With expert advice from. Mark Sareff, chief strategy officer, Ogilvy Australia. template.

#29. Campaign Brief Agency of the Year - BMF

... retailer to become one of Australia's most trusted brands are just a handful of feats from BMF Sydney, Campaign Brief's Australian Agency of the Year.

#30. B2B Marketing, Potatoes, and Content with Will Foody ...

2022 Campaign Brief. In this episode, I sit down with Will Foody. Will is the Director of B2B Marketing at Buzztime, which is an interactive entertainment ...

#31. Customisable Template: Campaign Brief - Redfish Group

Download our customisable Campaign Brief template to summarise the key points of your campaign and provide clear instructions to your agency.

#32. Email Briefs: 4 Steps You Can't Miss [Free Template] - Litmus

Achieve campaign success and incredible subscriber experiences with email briefs. Learn how in four easy steps, complete with a free email ...

#33. Marketing Campaign Brief Templates

Here are a couple campaign request form templates that were developed to capture all the information needed to build a webinar program in Marketo.

#34. Better Marketing Campaign Briefs | Smart Insights

Better Marketing Campaign Briefs Do you think your business is good at writing briefs? Your agency likely disagrees.

#35. How to Write a Video Campaign Brief (with Examples)

Learn all you need to know about writing video campaign briefs. Our guide and examples will help you produce the best blueprint for your ...

#36. Campaign Briefs and Creative Briefs - LearnMarketing.net

Campaign Brief : This document states what the firm would like the promotional campaign to achieve and is effectively the promotional ...

#37. Best ads by Campaign Brief

Best ads by Campaign Brief. Showing results: 1-18 of 55. Filtering results by: Campaign Brief Remove filter ...

#38. Discover marketing campaign brief 's popular videos - TikTok

Discover short videos related to marketing campaign brief on TikTok. Watch popular content from the following creators: Carlesa(@carlesa__), ...

#39. How to write an email campaign brief - The Marketing Project

How to write an email campaign brief. If you're using freelance copywriters, hiring permanent ones or just want to get your thoughts.

#40. Campaign Brief | Podcast and YouTube Show for Marketing ...

Campaign Brief. Real conversations with today's top marketing leaders and executives to discover their strategies, stories, and lessons learned.

#41. How to create an amazing campaign brief (Infographic)

A quality marketing campaign is reflected on many different aspects: from the brief to laying out the copy to doing edits after edits before everything is ...

#42. 大中華區整合行銷年度代理商/ 銀 - 【dentsuMB台灣電通】

Dentsu MB台灣電通榮獲2020 Campaign Brief Agency of The Year 3銀. 包含台灣年度創意代理商、大中華區年度品牌體驗及年度整合行銷，展現台灣電通 ...

#43. Revive your content with these 5 creative brief examples

Social media campaign brief, etc. On the other hand, a content brief is one kind of creative brief. Content briefs help writers create content ...

#44. Email marketing Campaign Brief: Why You Need One

As we all know, coming up with creative for marketing campaigns is only half the battle. The other half: executing an email marketing campaign.

#45. Template: OOH marketing campaign brief - Almanac.io

Template: OOH marketing campaign brief. EG profile ... Create a badge or similar across current icon that says #SwitchYourBank consistent with campaign.

#46. Best Practices for Writing Your Campaign Brief

Your brief houses all of the information needed to successfully inform creator content—check out these tips on making it great!

#47. Drafting your campaign brief - Ways to use Asana

You've heard in the Plan and manage a marketing campaign course how important the campaign brief is to the success of a campaign.

#48. Countdown to Campaign Brief Agency of the Year Plus Hot ...

Countdown to Campaign Brief Agency of the Year Plus Hot and Cold Chart. It's soon time to announce CB Australian Agency of the Year and NZ ...

#49. Nail your next marketing campaign with this creative brief ...

Creative briefs sum up an entire campaign, a smaller project, or even a singular creative asset. Creative briefs are typically created by ...

#50. Campaign Brief Hot+Cold - Showpony | Adelaide

We're digging our debut on the Campaign Brief Hot+Cold Sydney/Melbourne chart.

#51. PTPA Media Client Campaign Brief

Please fill out the client brief below. Should you have any questions please contact your Campaign Manager directly. 1 Campaign Information.

#52. How To Create a Campaign Brief That Makes Influencers ...

Campaign briefs help the creators you work with develop engaging brand stories. In this article, I'll walk you through a real-life example of a campaign ...

#53. AU News - CampaignBrief AOY2021 - Special Group

We couldn't be more excited to share the news that Special Group Australia has been named Campaign Brief's Agency of the Year.

#54. How to Write a Marketing Brief (Template Included!)

Expected marketing campaign deliverables; Sample marketing campaigns; Project timescales; Project budget; Contact ...

#55. Where does Campaign Brief stand on scam? - Mumbrella

tim burrowes landscape. Michael Lynch, boss of industry website Campaign Brief has questions to answer with agencies about his true position on ...

#56. An example of a creative promotional campaign brief - Pinterest

May 21, 2014 - Advanced creative advertising skills for 2020, with example ads and case studies.

#57. Latest News and Features About Campaign Brief - Forbes India

campaign brief. All; Articles; Multimedia; Blogs. See More. Insta-Subscribe to Forbes India Magazine. Forbes India Latest Issue.

#58. CAMPAIGN BRIEF. - Running Boards

runningboards.com.au 1300 334 556. CAMPAIGN. BRIEF. These are some of the things Running Boards. Campaign Managers consider to plan an effective campaign.

#59. Campaign Brief Oasis Awards Edition | Print Case Study

Printing a Special Edition of Campaign Brief. Recently, we were tasked with printing a high end magazine cover for the Campaign Brief WA ...

#60. The Social Media Campaign Brief Template - Sculpt

Grab our complete social media campaign plan brief and skip the hard part. Share with your team to get everyone on the same page.

#61. How to Write the Perfect Influencer Marketing Brief

Download this free influencer campaign brief that inspires creators to work with you! free brief template example banner slim. Enter ...

#62. Campaign Brief Blog

A blog for advertising creatives in Australia, New Zealand and Asia. To pass on news or advertise on the blog, or to subscribe to Campaign Brief ...

#63. Digital Marketing Campaign Brief Template

Digital Marketing Campaign Brief Template page on the Digital Marketing Institute Resource Hub, all about keeping you ahead in the digital ...

#64. campaign brief asia

SINGAPORE – Robert Gaxiola is leaving Ogilvy & Mather Singapore, after a two-year stint as its executive creative director.

#65. How to Write a Creative Brief for Advertising Projects

The creative brief is the foundation of any advertising or marketing campaign. A creative brief is an account team's interpretation of the ...

#66. How to write an influencer campaign brief that works - Promoty

Sometimes, influencers just don't bother reading long campaign briefs! Influencer campaign brief checklist. ◻️ A catchy title ◻️ Background information ◻️ ...

#67. Campaign Brief - Barranquilla - Good Creativos

Campaign Brief ; Company *. Leader *. Email * ; Phone *. Brand. Campaign name. Campaing period suggested, for example: 6 months ; Prices? Products? Marketplace?

#68. How To Write An Influencer Campaign Brief. [Template Included]

Our ultimate guide to creating an attractive influencer campaign brief to streamline your marketing. Free template included!

#69. Just Jobs campaign brief

International Trade Union Confederation · Just Jobs campaign brief - Creating jobs: what can governments do?

#70. E Seng Mo Ngwaneng Campaign Brief - Botswana - UNICEF

Brief on the campaign against sexual exploitation and abuse of children.

#71. Campaign Brief Hot & Cold - Mammal Sydney

2018 sees our second successive appearance in Campaign Brief magazine's Creativity/Billings Index and, as the graph shows, we've gotten warmer.

#72. Campaign-Brief - The Orangutan Project

Aussie creatives collaborate for World Orangutan Day with Nightingale Floor music and film project - Jul 2013 ... Australian musician Sallie Campbell has composed ...

#73. How to Write an Influencer Brief - A Step-by-Step Guide

A good brief plays a major role in influencer marketing campaigns; you want to get it right since this type of campaign can generate an average of $5.78 for ...

#74. A How-to Guide to Writing the Perfect Marketing Brief

A solid brief can make or break a marketing campaign. The brief provides a solid foundation to ensure that an internal or external team is ...

#75. Article: How A Better Campaign Brief Is Unlocking Data-Driven ...

In an invite-only industry roundtable held last week with DHC Group members and fellow pharma marketers, Jim DeLash (GSK) shared with other marketers from ...

#76. Campaign Brief: Contact Information, Journalists, and Overview

Campaign Brief is Australasia's most influential creative advertising trade magazine. The only one they read and keep. Campaign Brief launched to the ...

#77. How to Write the Most Compelling Creative Brief ... - Workamajig

A short brand statement. A brief overview of the campaign's background and objectives. Key challenges that the campaign aims to resolve. Target ...

#78. campaign brief – Kenny Smith Photography

It was also included in Campaign Brief's The Work 2020 which curates the best advertising work of the previous year in Asia, Australia and New Zealand.

#79. Campaign Brief - Limehouse Creative

Post. All PostsNewsPlay! All PostsClose. Limehouse. Campaign Brief. Limehouse press. News. Related Posts. See All · CGI sizzle reel.

#80. How to write an agency brief – and get the campaign you want

How to write an agency brief – and get the campaign you want · Make sure you REALLY want an agency · Be absolutely unequivocal about what you want.

#81. eDM Campaign Brief Form - iCumulus

eDM Campaign Brief Form. Technical Specifications and requirements: Creative Specs: 400 to 600 pixel ...

#82. Campaign Brief - Action Mailing Lists

Send a Campaign Brief. The more that you tell us, the better we can recommend the right list for your direct marketing ...

#83. Content Marketing Brief Template, Tools & Tips - StoryChief

How to create briefs for content marketing campaigns; How to create ... length, and breadth of the campaign, a campaign brief could be 5 to 50 pages long.

#84. Campaign Brief – Visit Victoria Launches New 'Click for ... - Sirap

Campaign Brief – Visit Victoria Launches New 'Click for Vic' Campaign via Melbourne Creative Studio SIRAP. 18 January 2021. View the article here.

#85. Campaign Brief - Overview, News & Competitors | ZoomInfo.com

View Campaign Brief (www.campaignbrief.com) location in Western Australia, Australia , revenue, industry and description. Find related and similar companies ...

#86. Pre-trial Detention in Madagascar Campaign Brief | Amnesty ...

Pre-trial Detention in Madagascar Campaign Brief. 21 October 2019, 10:24 UTC |. Downloads: Pre-trial Detention in Madagascar Brief.pdf.

#87. campaign-brief - HBK Agency - An Integrated Creative Agency

campaign -brief. campaign-brief. By HBK; November 11, 2015. Share the Love. 0; {total}. About the Author. HBK. You Might Also Like.

#88. 5 Influencer Deliverables to Know While Writing Your ...

Want to write a clear and detailed campaign brief? Check out the influencer ... Running a successful influencer marketing campaign is not an easy feat.

#89. Campaign Brief: AdSchool Duo Score Two Google Student ...

Campaign Brief : AdSchool Duo Score Two Google Student Axis Nominations. Media Design School team Bella Rakete and Sam Taunton-Clarke have ...

#90. Campaign Brief Australian Agency of the Year - The Monkeys

It's been a standout start to the year as we take home this year's Campaign Brief Australian Agency of the Year title.

#91. How To Write a Marketing Brief (With Template and Example)

Marketing briefs serve as the blueprint for a marketing campaign or project, keeping all team members updated and focused on project's main ...

#92. How to write a rock solid creative brief (with examples) - Ziflow

Learn how to build a creative brief that ensures any marketing or brand campaign your team is working on is a success—from start to finish.

#93. Campaign Brief on Nike - 1646 Words | Essay Example

The company dealt mainly with footwear that bore its trademark swooshes. The company quickly expanded and began running advertisement campaigns, ...

#94. Guide: How to Write a Creative Brief (With Examples)

This campaign creative brief template aims to hone in on the campaign's overall theme and message. Design Creative Brief. Design briefs focus a ...

#95. Campaign

Looking for a new job? The latest creative jobs in advertising, media and marketing delivered directly to your inbox each day. SEARCH HERE · CAMPAIGN PODCAST.

#96. Campaign Brief WA Name Bonfire as the Digital Agency of the ...

This week, Bonfire was announced as Campaign Brief WA's Digital Agency ... including client campaigns, innovation and business performance.

#97. Campaign Brief - Just One More - Cookridge Primary School

Background. The National Diet and Nutrition Survey (2020) has shown an increase in adults and children who eat less than one or no portions of vegetables a ...